In 2004 the internet bubble had already burst. Thousands of small online companies were out of business. The market share of hosting industry was divided among few big names.
India however had a unique problem, the hosting industry had never made a presence in India. Those who needed hosting were being forced to purchase it from US based companies, which was not only expensive, but the customer support was a problem, since phone support was not possible and
the language barrier was always omnipresent.
We started our operations in Pune, In a small rented office at Karve Nagar, we kicked started a small company. We already had a good knowledgeable staff for support and sales. The goal was to bring web hosting to local clients. Small businesses and individuals who wanted a business or a personal site did not have to look overseas for hosting providers.
From Pune in 2008 we shifed our base to Nashik.
With a small population of 10 lakh and 1% internet penetration, we knew it was going to be challenging. This challenge was to explain the benefits of a hosting space to people who had never used Internet. After 3 years we are proud to have achieved what we had set out for.
Why was never a question we had to answer. We knew people needed web hosting, and we had the expertise of server management and website designing. Our ultimate goal is to setup a datacenter for all our clients,so we dont have to rent server space from overseas. As the internet makes its presence felt in India, datacenters are starting to crop up. Never before has India seen a better time to market businesses on the Internet. Blogs are the new magazines.
Orkut, Facebooks and twitter are the new communication platform.